That’s not to say that Zettle’s software isn’t the best option for other businesses. This, in addition to its integrations – from customer relationship management to appointment booking software – means Square is best suited to businesses that are looking for a more sophisticated setup. However, while both providers give businesses the means to process payments, it’s only Square’s free plan that offers payment management features, like splitting bills. In fact, this is the latter's lowest-performing section. Zettle does not bowl us over in this category – but then, neither does Square. Its focus is on selling, and other criteria – particularly business development – suffer as a result. Zettle, meanwhile, comes out on average at seventh place for these factors, based on its stripped back approach to payment taking. Its huge arsenal of tools was one of the biggest selling points for our testers, who gave it a near clean sheet for our top research areas of till management, business management, stock management, and business development. POS and business features are the two points where Square clearly pulls away from the competition. Squares extensive features showcased at the “I Got That Crystal Healing” store Square is a complicated system that will bring more value to online sellers that need a powerful virtual payment option. Simply put, we recommend Zettle for taking basic, in-person payments. However, this is only available as an integration with your existing website – Square allows you to build your online store from scratch. It’s worth bearing in mind is that Zettle customers do have the the option to pay with PayPal, meaning you benefit from a 2% transaction fee with every PayPal purchase, rather than 2.5%. The Square app’s keyed entry option is also ideal for card-not-present transactions. Square's virtual terminal lets you accept payments through a desktop browser, while the email invoice app is useful in service sectors. Our analysis found that Square is absolutely the better choice for online sellers – an area where Zettle still lags behind. But the best way to work out which platform has the best value for money is to think about your own business operations. Zettle’s equipment does come out a little more expensive than Square’s, which could be enough to sway some people. Our own testers gave them both full marks as proof. You can see why people have a hard time choosing between Square and Zettle for pricing. Both user bases also get completely free refunds. Square has zero chargeback fees (Zettle covers chargeback fees up to £250). Their terminals are both exactly the same price. In terms of pricing, there's not much that divides these two platforms. “If the machine is new, it will last for days, but I have had this for three years and it now only lasts about one hour when charged fully.” “Another sore point is battery.” He stated. I've not looked into other transaction fees but I am happy with Zettle's.” However, if a transaction takes place over the weekend, it won't appear in my account until the next Wednesday. “The money comes into my account the next day if a payment is made Monday to Friday. Some of my customer’s also prefer buttons to input their data rather than a touch-screen.” “That said, to make it even more customer-centric, and like the Square card machine, the Zettle could have a larger display screen. I haven’t considered switching to a different device and don’t plan to any time soon.” “I find Zettle easy-to-use and straightforward. He opened the cafe in 2020, and has had the Zettle card reader since then. Here, our Lead Writer Len Young talked to Frederico, the owner of Rugged Brunch, a cafe in North London. We gathered some exclusive insights on Zettle in our journey out into the Greater London community.
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